AUTOMATED AUDIENCE MEASUREMENT
The Quividi solution is a simple software add-on to your digital signage network, designed to deliver a rich set of audience metrics. By just placing a standard video sensor on top of your screens, you’ll get to know :
your potential audience (Opportunities To See),
the real number of on-lookers,
their gender and age group,
how long they stay around and look to your screens.
Using state of the arts video analytics algorithms, the process records no image, no video and only delivers anonymous statistics.
Results are delivered in private online dashboards in the cloud and reveal global trends and interesting comparisons between demographics, sites, screens, business periods and more. The solution can also delivercampaign reports by just crossing results with proof of performance reports.
At last, you can take advantage of Quividi’s exceptional speed and accuracy to get loops toreact in real time to the composition and behavior of the audience.